Add to the value of your business with subscription services
If you can make subscription services part of your firm’s offer you can build additional value into your agency or practice, making it irresistible to potential investors and buyers.
Which comes first for creative agencies – budget or vision?
As creative businesses begin putting together their plans for 2021, we look at how those in leadership positions can balance financial realities with establishing an inspiring vision and goals.
Why creative agency leaders need to think like accountants
From pricing strategies to KPIs, applying systems and processes to creative work will make your agency more scalable, profitable and efficient.
Top challenges facing marketing agencies after lockdown
Every industry is facing challenges after lockdown – and beyond. The pandemic has affected businesses dramatically and we’ve all felt the repercussions of it. But for marketing agencies and freelancers, what has this meant for them? Many companies have cut...
The complexities of valuing a business laid bare
People often come to me and ask what their business would be worth if they sold it. The truth is, particularly when we’re in the middle of a pandemic-fuelled recession, there is no simple answer to this. Accountancy textbooks teach you (well, taught me) that the...