Are your colleagues in the habit of bidding for budget they don’t need ‘to be on the safe side’? And do you hear people grumbling that they’ve been held back by the lack of available budget? As 2021 budgets firm up in many creative businesses, here’s advice on how to make the process work.
One of the biggest challenges of growth is that the bigger your creative business gets, the more people you need to keep happy. Stakeholders need to feel you’re on top of things and reassured that the numbers stack up. Good leaders don’t react to queries – they present reports that answer questions before they’re asked.
If you can make subscription services part of your firm’s offer you can build additional value into your agency or practice, making it irresistible to potential investors and buyers.
As creative businesses begin putting together their plans for 2021, we look at how those in leadership positions can balance financial realities with establishing an inspiring vision and goals.